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Back02/27/2024
Every time a new decade begins, fashion and trends remain similar to the previous one and it will only be a matter of years of experiencing new and different events to be able to create the new identity of a whole new era.
Looking back in time, there is no denying that the 1950s was a very exciting time for jewellery; Second World War was over, all metals were available again, there was a diamond fever after the De Beer campaign and there were the movies. See, during this era, Hollywood's golden age also gave rise to silver screen starlets and explosive pop culture trends. People found inspiration everywhere.
In 1954, Mel Ferrer proposed to gorgeous Audrey Hepburn with not one but 3 rings: a baguette cut white gold eternity band, and two wedding bands - one yellow gold and one rose gold. His idea behind was for her to mix and match them to suit her mood and outfit. The bam! Stackable rings appeared on scene, a trend that grew strong until this very day.
While we'd all love to be like Audrey and receive three engagement rings, the reality is that it's normal (and affordable) to have just one. But if you're looking to emulate styles, you can always create similar vibes by stacking your engagement ring with your wedding band and an eternity ring!
Let's face it, being told we can't have something only makes us want it more. Remember during the war, platinum was restricted for military use only. So once it was over, it took no time for platinum to become the most popular choice for engagement rings. And there is also the fact that diamonds reflect much better in white metal than yellow, which can make them look a lower colour grade than they really are.
Round cut stones were on trend during the 40's and even before that, but prosperity on this new decade had to be seen and changes were needed in every area. If you thought of engagement rings back then, you would have definitely gone for Asscher cuts, Emerald Cuts and Marquise cuts. Here's another celebrity inspiration; Elizabeth Taylor began to wear the 29.4-carat emerald-cut diamond engagement ring from film producer Michael Todd at the end of 1956. Can you guess if emerald-cut diamonds became exceptionally popular following this event?